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The best way to grow a market is making it open for global players. This statement is probably most applicable to the Indian automotive. Indian car market was once dominated by just three or four [...]

Passenger safety is getting significant attention from car manufacturers as well as policy makers. In spite of all the efforts and penetration of technology, over 1.5 lakh people lose their lives [...]

In our blog last week, we looked at what automotive safety is, why it is important and how automotive safety has evolved over the years. Just in case you happen to have missed that blog, you can [...]

What is the need to check if the Driver is in Control… ? With an increasing number of vehicles equipped with Advanced Driver Assistance Systems (ADAS) features, capable to partially control the [...]

ADAS – The need of the hour The issue of passenger safety is not only being addressed through increased awareness by Global NCAP tests and government regulations but also through new [...]

Need for passenger safety India suffers most due to unsafe transportation, where more than 470,000 people are injured and around 150,000 killed in a year. This translates to over 400 deaths per [...]

Need for audio visual seat belt reminder for rear seats In India, according to Central Motor Vehicle Rules Section 125 1(A), every M1 category motor vehicle must be equipped with passenger seat [...]

Epidemic of road crash fatalities – Time to act!  More than 1.35 million people lose their lives each year globally due to road traffic injuries. However, the amount of road crash deaths is [...]