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Monthly Archive for: "December, 2021"
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 Here Is Why OLA Can Be The Tesla of Electric Scooters
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By Sudhir Nerurkar
In Blog, Indian Market
Posted December 21, 2021

Here Is Why OLA Can Be The Tesla of Electric Scooters

One morning in August this year, I woke up to the news of OLA Electric scooters clocking over 1,00,000 bookings in India. That was within 2 days of its launch. In my mind, I quickly compared this [...]

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 The Secret Ingredient of Kia’s Success in India: Catering to the pulse of aspirational buyers
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By Sudhir Nerurkar
In Blog, Indian Market, Uncategorized
Posted December 3, 2021

The Secret Ingredient of Kia’s Success in India: Catering to the pulse of aspirational buyers

KIA entered the Indian automotive market in August 2019. It took the car maker less than 2 years (August 2021) to achieve sales of 300,000 cars. Commenting on the reasons for Kia’s early success, [...]

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